What Do We Stand For?

Our ultimate vision here at Purple Ant is that we give every consumer the right to monetize their own smart data.

These days, every company is collecting data from their consumers and selling it for a profit, while the consumers do not get compensated for their data being shared. We want to fix this discrepancy by having a platform that captures a variety of data based upon the consent of the consumer themselves and lets the companies tap into it for a fee.

And although we are still in the early stages of our company, we truly believe that we are well on our way to moving the needle and modernizing a traditional industry. We hope that soon, leading insurance companies will offer Purple Ant services to everyone, which will ultimately result in a win-win situation for both the company and the homeowner.